Interior design
![](http://floda31.com/richholland/wp-content/uploads/2015/01/HeHe-210x144.jpg)
Carbon 12
CARBON 12, a collaborative exhibition between Cape Farewel and EDF opened at Espace Foundation EDF in Paris, with work focusing on the vital exchange between artists and scientists. The exhibition encompasses biodiversity, atmospherics and oceanography – earth, wind and sea. Five artists who have worked
![](http://floda31.com/richholland/wp-content/uploads/2015/01/HeHe-210x144.jpg)
Carbon 12
CARBON 12, a collaborative exhibition between Cape Farewel and EDF opened at Espace Foundation EDF in Paris, with work focusing on the vital exchange between artists and scientists. The exhibition encompasses biodiversity, atmospherics and oceanography – earth, wind and sea. Five artists who have worked
![](http://floda31.com/richholland/wp-content/uploads/2014/12/OiStar-210x171.jpg)
NikeSB Blueprint
A launch event for the NikeSB Blueprint shoe, the space held a gallery of the physical history of the skateboard shoe that was created by Daniel and Jergen from the skateboard museum. Along side this were some dissected shoe cabinets I made up
![](http://floda31.com/richholland/wp-content/uploads/2014/12/OiStar-210x171.jpg)
NikeSB Blueprint
A launch event for the NikeSB Blueprint shoe, the space held a gallery of the physical history of the skateboard shoe that was created by Daniel and Jergen from the skateboard museum. Along side this were some dissected shoe cabinets I made up
![](http://floda31.com/richholland/wp-content/uploads/2014/12/F31house07-210x139.jpg)
Floda31 main residents
The challenge was to build a comfortable, as passive as could be four bedroom house using the shell of the existing building. The end result used a combination of modern and recycled furniture and materials. Big thanks to Alex and Matt who came
![](http://floda31.com/richholland/wp-content/uploads/2014/12/F31house07-210x139.jpg)
Floda31 main residents
The challenge was to build a comfortable, as passive as could be four bedroom house using the shell of the existing building. The end result used a combination of modern and recycled furniture and materials. Big thanks to Alex and Matt who came
![](http://floda31.com/richholland/wp-content/uploads/2014/12/WindowOutside1-210x188.jpg)
Nike SNB Gigi Ruf
Bespoke shop display of the new Gigi Ruf snowboard boot, this was a one off for Nike Snowboardings second European product launch, with the event being held in Innsbruck, Austria.
![](http://floda31.com/richholland/wp-content/uploads/2014/12/WindowOutside1-210x188.jpg)
Nike SNB Gigi Ruf
Bespoke shop display of the new Gigi Ruf snowboard boot, this was a one off for Nike Snowboardings second European product launch, with the event being held in Innsbruck, Austria.
![](http://floda31.com/richholland/wp-content/uploads/2014/12/nikeSBlogoHeader-210x167.jpg)
Nike SB
Creative direction from a EMEA perspective working together with Bjorn Wiersma from the European headquarters in Hilversum, we were responsible for handling all of the online and printed advertising media, seasonal point of sale concept creation, event branding elements creation and
![](http://floda31.com/richholland/wp-content/uploads/2014/12/nikeSBlogoHeader-210x167.jpg)
Nike SB
Creative direction from a EMEA perspective working together with Bjorn Wiersma from the European headquarters in Hilversum, we were responsible for handling all of the online and printed advertising media, seasonal point of sale concept creation, event branding elements creation and
![](http://floda31.com/richholland/wp-content/uploads/2014/12/MadeForSkate-7393-210x140.jpg)
NikeSB pop-up Amsterdam
A month long installation in central Amsterdam, the store was laid out over 4 floors. On the top floor was an exhibition on the history of skate shoes made by Made For Skate, the second floor exhibited artwork from the legendary
![](http://floda31.com/richholland/wp-content/uploads/2014/12/MadeForSkate-7393-210x140.jpg)
NikeSB pop-up Amsterdam
A month long installation in central Amsterdam, the store was laid out over 4 floors. On the top floor was an exhibition on the history of skate shoes made by Made For Skate, the second floor exhibited artwork from the legendary
![](http://floda31.com/richholland/wp-content/uploads/2014/12/Floda31Wrorkshop04-210x118.jpg)
Floda31 workshop
Interior rework of an old Västerbotten barn, turned into a comfortable warm space to create. We opened up the space to light by using some old windows from the main house this also gave the space a great view over
![](http://floda31.com/richholland/wp-content/uploads/2014/12/Floda31Wrorkshop04-210x118.jpg)
Floda31 workshop
Interior rework of an old Västerbotten barn, turned into a comfortable warm space to create. We opened up the space to light by using some old windows from the main house this also gave the space a great view over
![](http://floda31.com/richholland/wp-content/uploads/2014/12/SlamSB_London_A-210x140.jpg)
NikeSB pop-up London
Three month pop-up store in central London, in the basement of Slam City Skates. All the walls were modular shelving to house photographs of SB riders, product, special point of sale items and team rider boards, the bespoke Chesterfields were produced for an
![](http://floda31.com/richholland/wp-content/uploads/2014/12/SlamSB_London_A-210x140.jpg)
NikeSB pop-up London
Three month pop-up store in central London, in the basement of Slam City Skates. All the walls were modular shelving to house photographs of SB riders, product, special point of sale items and team rider boards, the bespoke Chesterfields were produced for an
![](http://floda31.com/richholland/wp-content/uploads/2014/12/DSC_9039-210x145.jpg)
NikeSB Omar launch
Creation of a temporary room with a spaceship themed interior for the launch and media presentation about Omars new intersteller inspired shoe. Here are some links to press articles: weartested.com Mpora
![](http://floda31.com/richholland/wp-content/uploads/2014/12/DSC_9039-210x145.jpg)
NikeSB Omar launch
Creation of a temporary room with a spaceship themed interior for the launch and media presentation about Omars new intersteller inspired shoe. Here are some links to press articles: weartested.com Mpora
![](http://floda31.com/richholland/wp-content/uploads/2014/11/SlamPop-210x139.jpg)
Slam City Skates
Interior design and production of a Slams pop-up store in Carnaby street, this featured a backlit shoe display wall, utilitarian metal furniture and a large board wall.
![](http://floda31.com/richholland/wp-content/uploads/2014/11/SlamPop-210x139.jpg)
Slam City Skates
Interior design and production of a Slams pop-up store in Carnaby street, this featured a backlit shoe display wall, utilitarian metal furniture and a large board wall.